People often ask me where they should pitch to have their business featured.
Which magazines, podcasts, blogs, newspapers, websites.
And for some industries, I have instant ideas.
While for others, it takes research.
But if you would like to do your own PR, this is my first piece of advice.
Engage with culture.
Listen to podcasts.
About all different things.
Music, mindset, film, business, art, books, fashion, tech, money, health etc.
Buy the weekend papers.
Get magazine subscriptions.
Because it will give you an idea about the types of businesses they feature, and how/why.
But also, as a business owner you need to be constantly learning.
Taking an interesting.
Broadening your mind.
Today, I listened to a podcast – by @deliciouslyella – and realised it would be great to go on and talk about my next book, Shy.
So I’ll make contact, and see if she/they are interested.
You can do the same.
Do all the listening, reading and engaging that you can.
And soon you’ll see where you and your business or project fit best.
But I’d love to know: where would you most like to be featured right now?